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You have your keyword report that says which words searchers are searching for when they search for your site and your products, but you may want some stimulation to insert flavor and improve conversion. I have collected some words that I hope will inspire you. Internet users don’t notice the similar things after they are continually exposed to them again and again. In Internet selling banner blindness is the most well-known case. Internet users simply get used to banners that advertise something that is not worth their time, therefore they stop seeing the banners after some time. The same thing happens with terminology that are used to make us do something. Therefore, you ought to change your action terminology now and then to keep them successful. The problem for most writers is that it is really tricky to change the terminology because of old habit. I have made this list of actions terminology to help you change terminology now and then to keep making your web copy effect full. Here are a few examples on how you can vary desire and colloquial words. Appealing to Desire: dazzling, amazing, astounding, handsome, pretty, yearn, remarkable, incredible, nice looking, exquisite, superb, glowing, beautiful, striking, outstanding, startling, lovely, charming, mystical, sleek, divine, enchanting, wonderful, attractive, enjoyable, stunning, good looking, spectacular, splendid, eye catching, magnificent, marvelous, gorgeous, alluring, satisfying, glamorous, pleasing, astonishing, radiant, crave… A colloquial word is an informal, often entertaining word or phrase used in everyday conversation. When you use colloquial words, you draw your reader closer because you appear more familiar, more up close and personal instead of fare away. Be aware that using colloquial words to much to the wrong market segment can have the opposite effect. Use colloquial words that are understandable to most people with a reasonable familiarity with English. Here are some examples of normal used colloquial words that have found their way to mainstream online communications: Colloquial vs. Normal words: defect vs. glitch, come up for air vs. take a break, honcho vs. boss, has deep pockets vs. has a good source of money, con vs. deceive, laid-back vs. calm and relaxed, dough vs. money, twenty grand vs. $20,000, cool vs. great, keep your cool vs. remain calm, blown away vs. greatly impressed, make waves vs. cause trouble, megabucks vs. a lot of money, glitzy vs. ashionable, bent out of shape vs. become upset.
Article Source: http://content.infowizards.com
For other examples on how you can change terminology, please read my other articles or read The big words list that help you write web copy that sells or visit Best Practice Marketing for free hands on advice on online marketing, free top 100 industrial keyword reports, free keyword lists, a list of techniques to built links, how to find the keywords searchers are looking for, keyword research, SEO etc.
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